Bugatti has just partnered with Tidal, a German sound system maker that has been around for more than 20 years.
The two companies are looking to set a new benchmark for home sound systems with a new portfolio of high-quality, exclusive speakers unlike anyone else. This partnership will start with Royale speakers that can be customized in a variety of ways.
With 2 main versions named Monocoque and Doutone, customers can choose between different material combinations and include piano finishes and colors. Furthermore, each speaker can be customized with leather, carbon fiber, aluminum, different fabrics, even precious metals.
Adorned with Bugatti logo on the front, the speaker is finished in polished stainless steel and has a curved shape. The back is printed with ‘Tidal for Bugatti’ branding, and underneath the leather, each speaker has four subwoofer drivers and a 3-way front unit with midrange driver and diamond diaphragm tweeter, a feature also found on super sports cars in Molsheim.
The active speaker also includes amplifier channels and a controller that allows connection to all types of external sources, compatible with music streaming services and smart TVs.
Marking the beginning of their collaboration are two sets of home sound systems including Edition Noir and Edition Blanc, each limited to 15 units. The speaker system pricing isn’t disclosed at this point but this could be one of those cases where if you had to ask how much the speakers cost, you probably can’t afford it.