AUTO

WayRay Holograktor – The perfect concept for a ride-hailing service with advanced remote control technology

WayRay Hologramktor probably won’t go into production, but the technologies it uses will likely be adopted by other manufacturers.

WayRay, a high-tech automotive supply company based in Zurich, Switzerland, has launched their first concept car called Holograktor, which incorporates True AR (augmented reality) holographic glass technology. . The WayRay Holograktor, dubbed an “Metaverse” device on wheels, envisions the future of ride-hailing with conventional drive or remote control options.

Starting from the exterior design, the Holograktor is essentially a 5-door hatchback with an exterior inspired by Russian constructivism. The car’s triangular prism-like details are a “nod” to the Russian background of both the CEO, Vitaly Ponomarev, and the designer Sasha Selipanov, who worked on the development of the Lamborghini Hurac├ín, Genesis Essentia, Bugatti Chiron and Koenigsegg Gemera.

The design team’s goal was to combine a spacious interior with a “balanced exterior”, in compliance with “all current and upcoming regulations”. So while the concept car packs a lot of futuristic technology, it looks like a street-legal and production-ready car.

Other interesting exterior design features of the Holograktor include aerodynamically optimized 22-inch wheels, laser lights, suicide doors, and a shrimp-shaped structure on the roof. This structure is the hardware container for the technology of the hologram system, which is the main focus of WayRay’s concept car. The front door opens upwards while the rear door integrates the B-pillar and part of the roof to make it easier for users to enter the 2 + 1 seat layout cabin.
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It can be said that the new cabin is really where the Hologramktor shows its “futuristic substance”. The single seat in the back is inspired by the fact that more than 80% of Uber rides are for one person. Each of the three passengers can access their own screens, several 3-D Deep Reality Displays, and joysticks to play games or interact with technology.
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Thanks to an array of cameras, radar, maps, sensors, 5G compatibility, and satellite internet, the Holograktor can be controlled remotely by a trained driver, making it the perfect choice. Perfect for any ride-hailing business. According to WayRay, the feature allows passengers to “relax without relying on incomplete autopilot systems”. When the vehicle is being remotely controlled, the steering wheel retracts into a slot on the dashboard.
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Of course, this cutting-edge concept car will be all-electric. WayRay does not disclose the capacity of the battery pack, but they claim the Hologramktor has a range of about 600 km. Electric motors with undisclosed capacity will be able to help the car accelerate from 0-100 km / h in 3.9 seconds, and a top speed of 200 km / h.
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Holograktor is primarily designed to showcase WayRay’s True AR hologram technology, and the technology will likely make its way into actual production one way or another. Porsche, Hyundai and Alibaba are some of the notable names among the companies that invested early in WayRay. Previously, WayRay’s 3-D imaging system has been integrated on concept cars such as the 2016 Rinspeed Oasis and the 2021 Pininfarina Teorema.

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