To attract young customers, Jetour Dasheng carries on its innovative design with sharp and sporty cuts.
Jetour is a sub-brand specializing in manufacturing sport utility vehicles of Chinese automaker Chery. Recently, Jetour has released the first images of a sports SUV model for the Chinese market, called Dasheng.
Dasheng is the 10th SUV model of the fast-growing brand Jetour. At the same time, Dasheng is the first representative of a new product line of the Jetour brand aimed at young customers or “Gen Z”, born between 1997 and 2012.
To attract young customers, Jetour Dasheng has a more innovative design compared to other models of the same brand. Sharp cutting lines and sporty design details are what can be seen right on this model.
However, this new SUV makes people think of Lamborghini or Lexus cars. If the front design and bonnet of Jetour Dasheng are quite similar to Lamborghini Urus, the side of the car resembles Lexus.
On the front of the car, this Chinese SUV is equipped with a 2-stage lighting system – the prevailing trend of the world car village today. The car’s slender LED daytime running lights are located above, integrated into the bonnet. Meanwhile, the car’s 2-stage headlights are located below, on either side of the front grille.
Jetour Dasheng’s grille is quite wide with a rectangular mesh. This grille has no border, so it connects to the headlights.
On the side, Jetour Dasheng is equipped with a door handle that sinks into the body, which both helps reduce noise and coefficient of air resistance while increasing the modern and high-tech look of the car. Next is a set of 20-inch alloy wheels with a multi-spoke design, painted in 2 sporty colors.
Behind the car appears a taillight cluster with a “Y” shape inside, reminiscent of Toyota Camry. In addition, the roof spoiler is divided into 2 parts, integrated with overhead brake lights, and a rather large sports diffuser under the rear bumper.
Currently, Jetour has not released the interior image of Dasheng. Just know that the car is developed on the basis of the new Kunlun Architecture platform, which supports many different types of engines.
In the Chinese market, Jetour Dasheng will have 3 engine options, including a 1.5L turbocharged petrol engine, a 1.6L turbocharged petrol engine and a plug-in hybrid powertrain with a 1.5L turbocharged petrol engine. These engines are combined with front-wheel or all-wheel drive.Jetour Dasheng has 3 engine options
It is expected that the Jetour Dasheng will be officially launched at the 2022 Beijing Motor Show, which is not clear when it will open. Due to the influence of the new wave of Covid-19 infections in China, this exhibition is currently postponed.
